• HIND POULTRY is the largest circulating magazine on POULTRY - Published from Hyderabad- India
    Southern States Staring  at a Serious Competition from Traditional Consumption Centres.

    Currently, the five Southern States contribute over 50 per cent of the country’s total poultry production. But with Uttar Pradesh, West Bengal, Bihar, Madhya Pradesh and Odisha egging on production in their States with big incentives, the Southern states could soon face serious competition.

    The local State governments in  Uttar Pradesh, West Bengal, Bihar, Madhya Pradesh and Odisha are promoting the poultry industry by giving different incentives and subsidies. And as States like Madhya Pradesh and Bihar are good in soya and maize, the two key feed components for the birds, the local poultry industry is booming in these traditional consumption centres. Demand from many northern and eastern States is coming down. “The sharp increase in transport costs and raw material is making the Southern states less competitive. 

    Look at the numbers in West Bengal, where the import of eggs has gone down dramatically over the last 10 years. The State, which used to get 80 per cent of its total egg supply from the South in 2012,  reduced it to just 25 per cent in 2023.This was possible as the State government hatched an excellent plan to build capacities and drive self-sufficiency in poultry production. 

    West Bengal consumes about 4.30 crore eggs per day. Of this, only about 80-100 lakh eggs are being imported from the South. “In egg production, the growth rate in West Bengal is very high. The State achieved the highest growth in the country this year. The government is committed to making the State self-sufficient in egg production by March 31, 2025. Said Madan Mohan Maity. Uttar Pradesh too has well-laid plans for the poultry sector. 

    Suresh Rayudu Chitturi, who is the President of the International Egg Commission and Managing Director of Srinivasa Farms, admits that there is an increase in the production of poultry products in the North and East. Maybe it’s time for the South not to put all its eggs in one basket. “What we should do is to look at the export opportunity, particularly to countries like Sri Lanka, Bangladesh, and the Gulf. 

    Post Date: 02 Jan 2024